Franchise Identity

The marks of the Syndicate

Primary and secondary marks, uniforms, colors, and the visual system behind the franchise.

Primary Mark

Operative

Faceless, anonymous, and built to represent the organization rather than a single mascot.

Secondary Mark

The institutional mark of the franchise — a seal of authority and a secondary identity for the Syndicate.

Color System

The four-color system ties Arizona resources and Southwest visual language into a clean professional franchise palette.